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To properly develop an Internet Marketing Plan, we gather information from many sources: |
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R. A. Burrell was one of the first people in the industry to create and implement Usability Labs. He used Psychologists to guide the design of Usability Lab environments and interview subjects. He has conducted them for a variety of clients across various industries.
Tools We Use
Many of our tools are expensive, sophisticated, and create competitive advantages for our clients. But, we can list some of our more common tools here to give you the flavor of Internet marketing research.
Market Leap Search Engine Saturation
Google Page Rank Measurement
Search Engine Relationship Chart
Keyword Tools
Keyword Density Measurement Tool
Google Toolbar
Yahoo Site Explorer
So, after you review your website, or your competition, in each tool ask yourself this: How long did it take? How did it improve your Internet Marketing performance? If you believe your time is better spent focusing on your business, welcome to the cadre of Internet Honey clients.
Benefits of Internet Honey Research
We tell you what to do with ithe research. Research is worthless without direction. Sure, some of the information is intriguing, beguiling even, but the conversation about how to respond to the findings is what makes Internet Honey different.
The Challenge
So, here's a challenge. Give us your website address. Let us prepare for the meeting. We'll do research with only your website address. Then we'll meet and bring it. If we impress you with what we find out and our conclusions, make us your Interactive Agency of record. If not, you don't need us. Maybe you would like to work at Internet Honey.
The Results
Based upon the research we can provide focused plans for execution. The plan is drafted in a PDF with action items and identifies responsible parties with due dates. Since we often work with client personnel closely, this project management is critical to the team's success. The findings are presented in person and explained in depth with details pertinent to your business.
